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Jim Bilton is the Managing Partner of Wessenden
Marketing.
He has worked in a variety of roles in the publishing,
research and distribution industries, covering sales, marketing,
business
planning, retail distribution & logistics, direct marketing,
consumer research and general management. He was the managing director
of both a newstrade distribution company and a subscription bureau.
He has worked for the Periodical Publishers Association, International
Thomson, Comag, United Newspapers, Magnum Distribution and AGB Research.
He sat on the Circulation Committee of the Periodical Publishers
Association and has written for a number of publications including
the Financial Times, Campaign, Media Week, Admap, Retail Newsagent,
In Circulation, Marketing Week and World Press Journal.
Wessenden Marketing was established in 1992. |