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Reports

Wessenden Marketing’s public reports define the key trends and developments in the media business. These are freely available to download, usually in PDF format.

All we ask is that you register with us to enable downloading. Or log in if you are already registered.

CONFIDENTIALITY:
Your email address will not be sold or passed on to any third parties. Wessenden Marketing will only use it to write to you occasionally when we have information which will be of interest to you.

In addition to the reports below - coming soon!........
+ PUBLISHING FUTURES 2010
+ RETAIL MARKETING 2010
+ SUBSCRIPTION MARKETING 2010

1 PUBLISHING FUTURES UPDATE: The Future of Publishing : Register to read more...
2 SUBSCRIBER SERVICE SURVEY 2009 : Register to read more...
3 SUBSCRIPTION MARKETING 2009 : Register to read more...
4 PUBLISHING FUTURES 2009: A Review of the UK Publishing Industry : Register to read more...
5 BEYOND THE SUBSCRIPTION: Tracking the Customer Journey : Register to read more...
6 THE LOYALTY CHALLENGE: How Consumer Magazine Subscriptions Work : Register to read more...
7 HOW MAGAZINES WORK AT RETAIL : Register to read more...
8 MAGAZINES IN A SUPERMARKET ECONOMY : Register to read more...
9 SPECIALIST MAGAZINE PUBLISHERS : Register to read more...
10 SUBSCRIPTION MARKETING : Register to read more...
11 PPA RETAIL PROMOTIONAL SPEND STUDY : Register to read more...
12 MAGAZINES & THE INDEPENDENT RETAILER : Register to read more...
13 MAGAZINES & THE MULTIPLE RETAILER : Register to read more...
14 CONSUMER MAGAZINE PROMOTIONS : Register to read more...
15 SIZING THE VALUE OF EPOS TO THE MAGAZINE SUPPLY CHAIN : Register to read more...
16 BRANDING FOR TOMORROW'S PUBLISHERS : Register to read more...
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