The Wessenden operation covers four broad areas:
CONSULTANCY
Health Checks. Quick assessments of management structures, information flows, and company processes. Market Mapping & Consultancy. Assessing the size and shape of markets prior to launch or acquisition activity. Project Management. Creating and implementing detailed action plans for launches, promotions and re-engineering projects. Click here for more information.
INFORMATION
Newsletters and reports analysing trends and developments in the media business. Circulation Briefing is the key newsletter published 8 times per year. Click here to see some of our public reports. Click here for more information about Circulation Briefing.
RESEARCH
From desk research through reader questionnaires on to in-store shopper surveys; from B2B through to consumer research. Click here for more information.
A series of marketing and circulation workshops, both public and tailored for individual clients. Click here to see the list of currently available workshops.