Wessenden Marketing is a leading provider of consultancy, information, research and training for media companies and for organisations involved in the media supply chains. Consumer marketing and promotions (retail, subscription and online), lie at the core of our consultancy. Yet Wessenden Marketing’s projects extend well beyond this into general strategy and re-engineering. Newsletters, reports and market statistics back up the consulting operation.
Circulation BriefingWessenden's subscription-only newsletter which provides a unique insight into all the key developments in UK press circulation. For a free back issue, click here. |
In the current issue (No.138): - PRESS PULSE: The latest newspaper & magazine sales trends.
- THE DAWSON LOSSES: What is happening to wholesaler Dawsons and why?
- MENZIES DISTRIBUTION FINANCIALS: How is the second largest wholesaler performing?
- E+Y MEDIA FORECAST: The Ernst + Young view of the media future.
- MAGAZINE SUPPLY CHAIN SHARES: The full year 2008 share figures.
- DOVETAIL SUBSCRIBER SERVICE SURVEY: The results of the UK's biggest ever magazine customer care survey.
- PUBLISHING FUTURES 2009: Details of a new Wessenden survey of the publishing business.
LATEST WESSENDEN PRESS COVERAGE
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